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1 поисковая реклама
Advertising: keyword advertising (см. http://ru.wikipedia.org/wiki/Поисковая_реклама), search advertising -
2 ключевая реклама
Advertising: keyword advertising (Используется в Интернете. Пользователь вводит "ключевое слово" для поиска рекламы в Интернете.) -
3 ключ
1) General subject: Arethusa, clavis, clue (к разгадке чего-либо), fount, fountain, fountainhead, key lock, namma, passport, secret, signature, source, spring, spring well, spring-well, water hole, water-hole, well, wellhead, winder (от часов, заводной игрушки), key, turnkey, card (дверной ключ в виде пластиковой карты)2) Computers: lock word3) Geology: well spring6) Colloquial: crib7) Sports: key-lock (приём борьбы)9) Engineering: aligning plug (цоколя лампы), alignment pin (цоколя лампы), criterion, guide pin (цоколя лампы), legend, pip (цоколя лампы), spanner, switch, wrench (гаечный)10) Rare: seep11) Construction: apex of arch, bending iron (для гибки арматуры), rod tiller (для бурильных и обсадных труб), alligator13) Railway term: carrier, make-and-break key, make-and-break switch, on-off switch, sender14) Law: lead (к решению чего-л.)15) Accounting: lead (к решению)16) Automobile industry: (гаечный) engineer's wrench17) Architecture: key (во всех значения слова), well-head18) Hydrography: gate19) Diplomatic term: key (к решению, объяснению чего-л.)20) Music: clef, key signature21) Telecommunications: key contact22) Electronics: security token (в виде шифра)24) Information technology: keyword, lock code, modifier, (ветки реестра) node25) Astronautics: bug, keyway (в разъеме)26) Banking: message authentication code (в банковской связи)27) Mechanics: driving tool28) Ecology: brook29) Advertising: cue30) Oilfield: tongs31) EBRD: message authentication code (MAG; код, удостоверяющий подлинность сообщения), test number (в межбанковской связи)32) Automation: (гаечный) key, key (к решению)33) Marine science: spring brook34) Aviation medicine: key (к тесту, заданию)35) Makarov: key (гаечный), pip (напр. цоколя), water-hole (в пустыне), wellspring36) Security: clue (к разгадке)37) Aluminium industry: key( to open the clamp) (для открывания зажима)38) Electrical engineering: aligning plug (напр. цоколя лампы)39) General subject: feeder -
4 колонтитул
1) General subject: keyword (в словарях, энциклопедиях)2) Aviation: heading line3) Engineering: catchword, direction word, headline, headword, page header, running head4) Polygraphy: catch letters, catchword (в словаре), running headline, running title, running-title5) Information technology: header6) Advertising: guide word, key word (в словарях, энциклопедиях) -
5 легенда
1) General subject: banderol, explication, fable, instructions keyed to accompanying drawings (пояснения к чертежам), keyword (пояснение условных обозначений на карте), legend (на монете, медали, гравюре и т. п.), list of reference (напр., на карте), story, icon (в значении "человек-легенда", "автомобиль-легенда" и т. п.), tale2) Geology: key-words4) Military: agent background (агента разведки), cover story, cover story (агента разведки), (карты) legend5) Engineering: descriptive data, explanation, explanatory legend, explanatory notes, marginal notes6) Mining: (геологическая) chart of symbols, explanation (условные обозначения), legend (на картах)8) Polygraphy: key (пояснение в подрисуночных подписях), list of references (карты, диаграммы), marginal data9) Information technology: key (пояснение в рисунке)10) Cartography: descriptive data (карты), descriptive information (карты), descriptive report (карты), descriptive statement (карты), legend (карты), legendary data (карты), note (карты)11) Topology: key words12) Advertising: cutline13) Automation: legend (на блок-схеме)14) Arms production: marginal data (к схеме или карте)15) Makarov: direction word (совокупность условных знаков и пояснений, напр. к карте)16) Gold mining: boarder text (чертежа)17) SAP.tech. label
См. также в других словарях:
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